AI Insights · Timothy · October 2022
Top 5 Fitness and Weight Loss Programs Apps in Brazil Q3 2022
In Q3 2022, the top fitness and weight loss apps in Brazil saw varied performance trends in downloads, revenue, and active users. Key players included Strava, FitCoach, Queima Diária, Muscle Booster, and MyFitnessPal.
The third quarter of 2022 showcased interesting trends for the top fitness and weight loss programs on a unified platform in Brazil. Here’s a breakdown of the performance for the leading apps: Strava: Run, Bike, Hike, Home Fitness Coach: FitCoach, Queima Diária - Treino em Casa, Workout Planner Muscle Booster, and MyFitnessPal: Calorie Counter. Data for this analysis is sourced from Sensor Tower.
Strava: Run, Bike, Hike saw a steady rise in weekly revenue, peaking at around $80K in mid-August, followed by a gradual decline to approximately $48K by the end of September. Weekly downloads remained relatively stable, fluctuating between 28K and 34K, with a slight dip to 29K in the last week of September. Active user numbers also showed a downward trend, starting at 741K at the end of June and ending at 609K in the final week of September.
Home Fitness Coach: FitCoach experienced significant growth in weekly downloads, peaking at 235K in late August. Revenue also saw a notable increase, reaching approximately $70K in the same period. Active users mirrored this trend, with numbers climbing from 162K at the beginning of July to 461K at the end of August, before settling at 288K by the end of September.
Queima Diária - Treino em Casa maintained a consistent performance in weekly revenue, ranging from $15K to $21K throughout the quarter. Downloads showed a slight increase, peaking at 7.1K in mid-July, while active users remained steady around 210K to 220K, ending the quarter at 204K.
Workout Planner Muscle Booster saw a spike in weekly revenue, reaching approximately $23K in late August before declining to $12K by the end of September. Downloads peaked at 36K in mid-August, and active users increased to 87K in the same period before dropping to 49K by the end of the quarter.
MyFitnessPal: Calorie Counter showed stable weekly downloads, peaking at 26K in late July. Revenue saw a gradual increase, ending the quarter at around $15K. Active users remained relatively constant, fluctuating between 358K and 416K, finishing September at 382K.
For more insights and detailed analytics on app performance, visit Sensor Tower.
